Fixed Deposits, investment in gold, and many other traditional options are losing grounds when trying to woo the new age investors. It has been observed that millennials are slow to start investing in stock market. But are they not educated enough about investment options?
A research from the Transamerica Center for Retirement Studies indicated that nearly three-quarters of millennials are saving for retirement and that they started doing so at an earlier age than previous generations.
So what are the millennials investing in? New Age Alternative Investments!
Decades back, traditional, yet alternative investments were very popular among ridiculously wealthy investors, who didn’t want to bother with high-risk options that could land them with either a disastrous failure or a blistering success – they already owned a lot of money and wanted to find safe, fun, and engaging ways to invest in order to retain their riches.
These alternative investments, in fact, tend to pay off in the digital age. They do require large amounts of money and are more liquid, but they are lucrative too, and not without benefits of their own. Examples of such investments are Fine Wines, Rare Art, Crypto Currencies and Internet Advertisements.